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- Arguably the best car in the world.
- Build quality and attention to detail that is simply unmatched.
- Incredible reputation for reliability.
- Offers an immense amount of car for the money.
The G60 Toyota Century is a full-size luxury car and limousine produced from 2018 primarily for the Japanese market, serving as Toyota’s flagship model within Japan. Unlike more ostentatious luxury offerings from Europe, the Century embodies a uniquely Japanese approach to luxury—one steeped in tradition, craftsmanship, and understated elegance. It is primarily targeted towards Japanese dignitaries, heads of industry, and the ultra-wealthy, offering an unparalleled chauffeured experience rather than a driver-focused one.
Thanks to the grey import market, this otherwise Japan-exclusive model is now available in select international markets. While it is often compared to the likes of the Mercedes-Maybach S-Class, Bentley Mulsanne, and various Rolls-Royce models, the Century distinguishes itself by delivering a similarly bespoke and luxurious experience at a price that can be tens—or even hundreds—of thousands of dollars lower.
Produced in extremely limited numbers, each Century is meticulously crafted, often tailored to the specific wishes of its owner. As a result, there is an extensive array of features and optional equipment, making it safe to assume that no two imported examples are identical in specification.
At its heart, the G60 Century is powered by a 5.0-litre V8 paired with a hybrid-electric system, derived from the previous-generation Lexus LS 600h L. This powertrain is mated to an eCVT, ensuring the smoothest and most seamless driving experience possible, further reinforcing the Century’s primary mission of delivering absolute comfort for its rear-seat occupants. This hybrid setup not only prioritizes refinement but is also regarded as one of the most durable and reliable petrol-hybrid powertrains in existence.
Beyond its mechanical excellence, the Century represents Toyota’s pinnacle of craftsmanship. Unlike mass-produced luxury cars, the Century is predominantly hand-assembled, with only seven robots involved in its production. The remaining work is entrusted to Toyota’s most skilled artisans, who must “audition” to earn the privilege of working on the Century.
Yet, despite this obsessive attention to detail, fewer than 10 percent of Century owners will ever drive the car themselves. This is a vehicle designed for those who experience it from the back seat, and as such, its interior philosophy diverges from conventional luxury norms. While most high-end cars drape their cabins in leather, the Century’s interior is trimmed in wool—like a fine tailored suit. Toyota considers leather to be noisy, ostentatious, and even uncouth, whereas wool provides a quieter, more dignified ambiance.
The car’s exterior receives the same fanatical level of attention. The Century is not just painted—it is hand-painted, then wet-sanded and polished by hand to achieve a flawless mirror finish. Only four individuals in the world are certified to paint a Century, though two apprentices have recently begun training under them. The process incorporates seven distinct materials, taking inspiration from traditional Japanese lacquerware techniques, with select craftsmen having undergone specialised training at a high-end lacquerware workshop for six months.
This relentless pursuit of perfection extends to every aspect of the car. The body panels are hand-finished and precisely adjusted by master technicians. The wood trim inside the cabin is hand-cut and meticulously sanded, requiring over 15 hours of dedicated woodworking per vehicle. Even the doors are individually aligned by hand to ensure absolute precision.
However, such extreme levels of craftsmanship come with challenges. Due to the Century’s bespoke nature, sourcing spare parts—especially body panels—can be an issue in markets where the model was never officially sold. While the Century offers an experience unlike any other luxury car, being a grey import means that ownership comes with its own set of considerations. Read on to learn more.
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Should you buy the G60 generation Toyota Century? Without question, if you are considering one, then it should be at the top of your list over a host of alternatives.
Sure, there’s the Mercedes-Benz S-Class, BMW 7 Series, and Audi A8, all of which are undoubtedly impressive in their own right. However, the Century offers something beyond what these mainstream luxury sedans provide. It embodies a level of craftsmanship, exclusivity, and quiet sophistication that makes it a far more special vehicle—often for similar money, or in many cases, even less.
A fairer comparison would be against the likes of the Bentley Mulsanne, Rolls-Royce Ghost, or Maybach 57, as these vehicles share the same philosophy of hand-assembled luxury. However, those European offerings often command price tags that can be tens, if not hundreds, of thousands of dollars more than the Century. And while they may carry more prestige in certain circles, they also come with significant drawbacks.
The repair and maintenance costs of European ultra-luxury cars can be astronomical, depreciation can be staggering, and when you consider how many of them populate the roads, they start to feel almost common. The Toyota Century, on the other hand, remains a rare sight, carrying an air of mystery and exclusivity that even some of the most expensive European luxury cars struggle to match.
Yes, as a grey import, the Century does come with its challenges. Sourcing parts and servicing outside of Japan can be more complex than with
Should you buy the G60 generation Toyota Century? Without question, if you are considering one, then it should be at the top of your list over a host of alternatives.
Sure, there’s the Mercedes-Benz S-Class, BMW 7 Series, and Audi A8, all of which are undoubtedly impressive in their own right. However, the Century offers something beyond what these mainstream luxury sedans provide. It embodies a level of craftsmanship, exclusivity, and quiet sophistication that makes it a far more special vehicle—often for similar money, or in many cases, even less.
A fairer comparison would be against the likes of the Bentley Mulsanne, Rolls-Royce Ghost, or Maybach 57, as these vehicles share the same philosophy of hand-assembled luxury. However, those European offerings often command price tags that can be tens, if not hundreds, of thousands of dollars more than the Century. And while they may carry more prestige in certain circles, they also come with significant drawbacks.
The repair and maintenance costs of European ultra-luxury cars can be astronomical, depreciation can be staggering, and when you consider how many of them populate the roads, they start to feel almost common. The Toyota Century, on the other hand, remains a rare sight, carrying an air of mystery and exclusivity that even some of the most expensive European luxury cars struggle to match.
Yes, as a grey import, the Century does come with its challenges. Sourcing parts and servicing outside of Japan can be more complex than with a mass-produced luxury vehicle, but with the right importer and proper planning, many of these concerns can be mitigated.
The only real alternative that might challenge the Century when considering build quality, refinement, presence, and overall value is another Toyota product—the Lexus LS 500h or LS 600h, or perhaps even the previous-generation Century. However, while the LS models are outstanding luxury sedans, they lack the sheer presence, exclusivity, and handcrafted nature that make the Century so unique.
If you are in a position to afford one and want a car that represents the absolute pinnacle of build quality, reliability, and an ownership experience that is genuinely world-class, then yes, without hesitation, you should absolutely buy one.
Should you buy the G60 generation Toyota Century? Without question, if you are considering one, then it should be at the top of your list over a host of alternatives.
Sure, there’s the Mercedes-Benz S-Class, BMW 7 Series, and Audi A8, all of which are undoubtedly impressive in their own right. However, the Century offers something beyond what these mainstream luxury sedans provide. It embodies a level of craftsmanship, exclusivity, and quiet sophistication that makes it a far more special vehicle—often for similar money, or in many cases, even less.
A fairer comparison would be against the likes of the Bentley Mulsanne, Rolls-Royce Ghost, or Maybach 57, as these vehicles share the same philosophy of hand-assembled luxury. However, those European offerings often command price tags that can be tens, if not hundreds, of thousands of dollars more than the Century. And while they may carry more prestige in certain circles, they also come with significant drawbacks.
The repair and maintenance costs of European ultra-luxury cars can be astronomical, depreciation can be staggering, and when you consider how many of them populate the roads, they start to feel almost common. The Toyota Century, on the other hand, remains a rare sight, carrying an air of mystery and exclusivity that even some of the most expensive European luxury cars struggle to match.
Yes, as a grey import, the Century does come with its challenges. Sourcing parts and servicing outside of Japan can be more complex than with a mass-produced luxury vehicle, but with the right importer and proper planning, many of these concerns can be mitigated.
The only real alternative that might challenge the Century when considering build quality, refinement, presence, and overall value is another Toyota product—the Lexus LS 500h or LS 600h, or perhaps even the previous-generation Century. However, while the LS models are outstanding luxury sedans, they lack the sheer presence, exclusivity, and handcrafted nature that make the Century so unique.
If you are in a position to afford one and want a car that represents the absolute pinnacle of build quality, reliability, and an ownership experience that is genuinely world-class, then yes, without hesitation, you should absolutely buy one.
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Warranty:
No manufacturers warranty as it is a grey import. Some import companies offered warranties when these were newly built.
Servicing:
6 months/10,000kms
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Please note that pricing information is subject to fluctuations in the automotive market.
Information correct as of Mar 07, 2025.
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